I’m super excited to announce that March’s project is Truth Tees – Meaningful, hand drawn designs on t-shirts, with a % of profits going to charity.
Truth Tees started as a ridiculous idea between friends. I took it and ran with it in 2008, making a made-to-order t-shirt storefront through Spreadshirt. The designs focused mostly on typography, and finishing the phrase “The Truth Is…”. I’m bringing back the brand for this (currently) one-off run with a hand drawn look, and designs that have a bit more meaning. I‘m going to run a 2 week Teespring campaign at the end of March. (That basically means if I don’t sell a set amount of shirts before the campaign is over, then they don’t get printed.)
Last week I posted a song explanation for “Get Over It” — the closer on my Young Professionals split EP — which deals with mental health issues, how people perceive them, and how people experience them. The design I created (which you can get a peek at in the video below) deals with feeling empowered to take control of your mental health issues instead of them taking control of you.
The most exciting part of this for me is that I found a truly awesome non-profit in the Chicago area to pair this design with. Erika’s Lighthouse. Their mission is to “educate communities about teen depression, eliminate the stigma associated with mental illness and empower teens to take charge of their mental health.” Super cool. Super necessary. Super important. Not only do they have programs to help teens get through their mental health issues, they also have programs to educate parents and friends on mental health issues too!
I’m going to try to get in touch with them directly to work closer with them on this campaign. But regardless of how that shakes out, if this campaign succeeds they are the ‘charity in residence’ (not an official term) so to speak, for this run of Truth Tees.
For the first two weeks of March, I’m going to focus on planning and trying to make sure the campaign gets off on the right foot. For the last two, I’ll run and promote the campaign. Stay tuned to the blog or my YouTube channel for more info soon.